With the founding of insensiv develop, insensiv GmbH is starting a new chapter in its history. The wholly owned subsidiary will concentrate on the strategic development of existing technological ideas and projects – detached from the core business of the parent company and with a clear focus on sustainable product developments.

Focus on high-end technology and new business areas

In recent years, insensiv GmbH has repeatedly come up with innovative product ideas and technical developments that are not related to its core business. In the future, this potential will be systematically developed and brought to market maturity – together with partner companies that will be recruited to complement technological expertise with appropriate market access. The aim is to create market-ready solutions based on existing ideas or concepts within the framework of joint ventures.

“I have a lot of product ideas that I would like to realize in the future, but they are not part of insensiv’s core business,” says Christian Gieselmann, managing director of insensiv GmbH and founder of insensiv develop. “With insensiv develop, we are now creating the structural space for making this happen.”

New addition to the team: Alena Kuhlmeier takes over strategic management

Alena Kuhlmeier has been recruited as Head of Strategy and Organization for the development and strategic orientation of insensiv develop. She will be responsible for the operational implementation and structured expansion of the new company and will establish contacts with potential partner companies.

“We are delighted to have Alena on board for this task. With her experience and clear strategic vision, she is exactly the right person for the new role. I am convinced that together we can achieve a successful outcome in the near future,” said Christian Gieselmann.

Alena Kuhlmeier adds: “insensiv’s technological expertise in the field of image processing and automation technology has the potential to be exploited in many other areas of application, particularly in the context of drone technology and robotics. I am very much looking forward to the exciting challenge of building up the new insensiv develop business unit together with Christian Gieselmann and contributing my experience here.”

A new chapter with a clear ambition

insensiv develop is an innovative spin-off that complements the portfolio of insensiv GmbH and provides new impetus for technology-based business development – always with the aim of turning ideas into real, marketable products.

More information is available at: https://insensiv.de/develop/

Contact: info@insensiv-develop.de

Back in 2017, we moved into our new company headquarters in the “Auf dem Esch” industrial park in Bielefeld-Dornberg, Germany. Since then, we have been working here on the latest technologies for deposit return schemes and many other exciting innovations based on intelligent camera systems.

In the past, however, the insensiv headquarters was used as a turbine factory. That’s why we’ve been working on the modification and modernization of the building almost constantly since we moved in, in order to adapt it perfectly to our needs. Of course, the focus is also on keeping the impact on the environment as low as possible. That’s why the most recent renovation projects have focused on optimizing the energy balance and expanding the use of renewable energy.

Last year, one of the largest and most important modification projects was completed – the installation of the company’s own solar farm on the factory roof. This initially required a roof renovation to increase the possible load-bearing capacity. The plant, which is a good 500m² in size, now consists of a total of 213 modules and is expected to generate approx. 70 MWh of energy a year with up to 80 kW peak. This corresponds to a saving of approximately 31.1 tons of CO² per year and thus is a major step for us in our sustainability efforts.

At this point, we would once again like to thank Paul Bauder GmbH & Co. KG and roofer Fritz Jünemann, who made the realization of this project possible. We are proud to finally be able to use our roof even more efficiently.

Lots of product demonstrations, exciting presentations and an entertaining side program with coffee specialities and a pizza truck make the open day at insensiv a successful event.

In addition to a general insight into the company, we were able to introduce many of our products and innovative new developments during the full-day inhouse exhibition. Especially the presentation of the new “CCVM” for the automated return of Coffee-to-go cups generated a lot of positive feedback. The reverse vending machine is able to take back all common types of returnable cups and therefore helps to solve the problem of increasing environmental pollution caused by disposable plastic.

After having mainly business partners, suppliers and customers as our guests in the morning, families and friends also had the opportunity to get to know the company in the afternoon. With an inflatable castle and lots of ice cream we were able to inspire the insensiv kids as well. Presentations on topics such as UAV technology, deep learning or 3D image processing completed the program. “We would like to thank all our guests for the many interesting conversations and the productive exchange. The open day was a great opportunity for everyone to get an exciting insight into the work at insensiv as well as our product portfolio”, our managing director Christian Gieselmann summed up the event.